Nick+Voelker's+the+complete+package+notes

Know - Fans crave more than music - The key to it all is making sure every fan has the capability to jump right into your life, and feel like they know you just from listening to your music, watching your videos, etc.

Want to know - How many people agree with this author? - what other examples of "the whole package" are there? - How long was lana del rey making music before discovery?

Learn - Lana del rey was an artist under a different name prior to mainstream sucess - Fans crave a story - The whole package is a personality, talent, and an interesting life that the fans can watch play out through songs, videos, and media in general - The whole package is necessary to succeed is music.